Marketing for translators
As translators, we need to create value for our clients and build strong relationships with them so that they select us to fulfil their translation needs. In order to interact with our potential clients, firstly, they need to know we exist – we need to make the market aware of our presence as professionals.
Learn how to make the translation market aware of your existence and create a brand for your freelance translation business. Create a marketing plan and apply the marketing mix that is most effective as a way of approaching your dream clients. At the same time, remain GDPR compliant while extending your pool of potential clients.
About the course
Who is this course for?
This course is for new translators who want to create a brand for their newly established freelance translation business, and for seasoned translators who wish to extend their existing pool of clients.
What will I learn?
During this course, you will learn:
- What a marketing plan is, and why you should have one.
- What marketing elements your marketing mix may consist of.
- What a GDPR-compliant website requires.
- How to promote your services through multiple professional channels.
- How to advertise.
- How to handle direct marketing.
- How to manage job postings from well-known translation vortals.
How much time do I need to invest?
This course has been designed for busy people such as students or linguists. A couple of hours are enough to review the material several times. I know you are busy and have limited time, so I have kept all information concise, crisp and clear.
Will I receive a certificate upon completion?
Yes, you will receive an electronic certificate in PDF format.
Whom do I contact if I have questions?
How can I pay for my course?
You can pay either by credit/debit card or PayPal. Don’t hesitate to contact me if you wish to pay by bank transfer or via any other method. If you have trouble booking your course, please get in touch to resolve any technical problems.
You will receive a payment receipt immediately upon registration. You will also be sent an invoice, but as this is not issued automatically, it may take one or two days before you receive it.